Here’s a neat trick that Engagement Organizations can do: because they have solid, integrated website and database systems, they can quickly identify contact records that have missing information, then send out an email blast like this one I just got from Dogwood Initiative:
As you can see, the email includes a personalized URL that takes me directly to a page on the Dogwood website that displays my current contact info from Dogwood’s database, and lets me update it with a single click. The information feeds back directly into the database–no data entry or cumbersome import processes are required, so it’s fast and easy both for me and for the Dogwood team.
Dogwood sends an email like this a couple of times per year. In just a few seconds, their members are able to easily update their contact information. Dogwood reaps the benefits of an up-to-date supporter list and its supporters get the most relevant, personalized information possible. That sounds like a great deal to me!
We’ve got two open positions at Groundwire right now: one for a CRM database consultant and one for a manager for our “Groundwire Labs” innovation program. Both are incredible opportunities for a creative, entrepreneurial social change technologist who wants to join one of the most accomplished teams in the nonprofit sector.
I’ve been here for nearly 14 years, so I’m happy to field any questions if you’re thinking about applying!
We need an experienced CRM Consultant to build customized databases that transform the effectiveness of the environmental movement. Our ideal candidate brings to the table client-facing consulting experience, project management experience, and a technical understanding of database design & development.
We are now looking for someone to run Groundwire Labs. As the Groundwire Labs Manager, you’ll lead Groundwire’s R&D investments and define the cutting edge of how we use technology to help organizations to do a better job of engaging their communities. It’s all with an eye to our mission of building a sustainable society.
Groundwire’s Salesforce CRM consulting practice continues to grow explosively, and we’re again looking to hire a smart, passionate CRM consultant to build engagement and organizing databases for our environmental movement client organizations. This is a great opportunity to work at the cutting edge of nonprofit technology and to be part of a tight-knit, collaborative team.
Big props to Jesse Synder of NPowerSeattle and Brian Gershon of the Web Collective for their work to drive this important integration work forward.Â Open-source collaboration is really beautiful to see.